Reverse ETL Use Cases: From Good to Great

Reverse ETL is the process of syncing data from a source of truth like a data warehouse to a system of actions like CRM, advertising platform, or other SaaS app to operationalize data. Learn how some of the fastest-growing companies are operationalizing their data to expand the reach of marketing, increase sales efficiency, and improve customer satisfaction. These companies were always good but you'll see how integrating and operationalizing their data made them great.

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